Carter and Courtney Reum are a mainstay of Los Angeles’s tech industry. Over the years they have invested in companies such as Space Exploration Technologies Corp., Warby Parker, Bonobos, Thrive Market, Blue Bottle Coffee Co., and Surf Air, among many others. The Reum brothers, up until recently, were the major stakeholders in Veev Spirits, a vodka company based in Beverly Hills, which they sold to Luxco Inc.

The Reums are launching M13, a start up studio and syndicate dedicated specifically to consumer products companies. M13 will function mainly as an incubator but will also provide startups with mentorship and other on-demand services in exchange for a minority stake in the companies. Perhaps the most interesting aspect of M13 is its focus mainly on physical products, unlike most incubators/accelerators which prefer to invest in software-only startups.

Source: Los Angeles Business Journal – 25 April 2016

GC – Innovation Desk Los Angeles

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